About

At J & M Wellness and Consulting, we support health and wellness professionals, clinic owners and small business entrepreneurs in creating more ease behind the scenes so your business feels lighter, clearer and more sustainable to run.

Our work is centered around simplifying the way your business operates, enhancing the experience you offer your clients and bringing cohesion to how your brand shows up - so you can spend less time in the mental load of “everything else,” and more time focused on the work that matters most.

Whether you’re running a busy clinic or building your private practice, we provide thoughtful support, structure and strategy to help you move forward with clarity, confidence and breathing room in your day-to-day.

Meet The Team

Sara Butters

Founder

Virtual Assistant | Online Business Manager

Founder of J & M Wellness and Consulting - your behind-the-scenes sidekick for all things admin and systems, I help health and wellness pros keep their businesses running smoothly so they can focus on doing what they love.

When I’m not organizing chaos, you’ll find me at the rink or pool side cheering on my kids, walking the pups in the ravine, or sipping hazelnut coffee (or a glass of wine!) with a good book.

Carolyn Vail

Pure Balance Virtual Assistance

My adventure in the clinic world began five years ago as a receptionist, where I quickly discovered my knack for keeping things running smoothly. Since then, I've powered up to a project manager, loving every minute of tackling new challenges.

Whether it's orchestrating appointments, streamlining billing, or making Jane App my best friend, I'm all in!

Lindsay Webster

The Organized Owl

With a background in business management, over a decade of experience in high-demand industries, and a knack for building strong relationships, I bring a unique mix of strategy, support, and heart to every client I work with. I’ve worn many hats - from HR and marketing to project and event management - and I love using that experience to help business owners find clarity, simplify the chaos, and focus on what truly matters.